Branded a new snack called “Jjonjingeo,” which is a crispy and chewy fried squid snack.

The design concept leverages retro objects and frames to evoke the nostalgic feel associated with the snack. To make the flavor instantly recognizable, I utilized color gradients. The sides of the packaging feature a flat, symbolic representation of the snack. Additionally, I designed the logo, detailed product pages, advertisement images, and packaging.